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How to Get Even More Done With the Two Minute Rule

In the modern workplace, there is always so much to do. And even more if you are building an online business startup. The bulk of tasks to be checked off that to-do list often seems insurmountable.

But there are ways to overcome that overwhelming feeling. One tip discussed before is taking on the most important tasks first. These are usually the ones that take the most time to complete, and the ones requiring the most creativity and brainpower. Once those are done, your mind can relax with the easier tasks for the rest of the day.

So, what’s next?

This is where the two-minute rule comes in. Have a look at your to-do list. Which tasks can be done in two minutes or faster? Once you’ve identified them, finish off those quickfire tasks right away. With that, you’ll be ticking off more boxes out of your to-do list. The more it clears up, the less stress you will feel as the day goes on.

The two-minute rule has one main benefit.

UK home business stop

It’s a quick and easy way to kill procrastination. These small tasks usually get neglected – “I’ll just do them later; they won’t take long anyway.” This excuse keeps popping up, and it compounds the number of small tasks yet to be done.

This rule can also help free up your Mondays.

online business startup

Often, you’ll find that it’s these small tasks creep their way into the next day’s list of tasks. Or worse, they can rollover well into the following Monday. No wonder many Mondays give people really bad headaches.

By applying the two-minute rule, that pile of unfinished work will soon disappear. The less overwhelmed you feel about the things you need to get done, the more you will actually get done.


If you are interested in creating an online business startup but have no clue where to start, you should download my FREE EBOOK below to get a list of small business ideas that you can later try out.

start a small business in the UK

Tackle Your Most Challenging Small Business Ideas First

Do you like working in the morning, in the afternoon, or late into the night? Maybe you like doing it after your day job, right when you get back home. Whatever your preferred work schedule, here is another rule of thumb to keep in mind to maximise your productivity. The rule is to work on the most challenging small business ideas first.

Have a look at your to-do list. I’m sure it’s loaded with tasks you must finish. If you can recall the article on prioritising, an important thing is to identify the most important tasks to get done right away. You may identify two, three, or even more tasks that fit into this category.

Amongst the many important tasks, which one should you do first then?

online business startup

Figuring out the answer to that may be another chore. True, prioritisation may have eased up your planning phase; however, having multiple important tasks can catch you off guard again.

Finding out the one task you must work on first has thus become a chore. But it does not have to be if you know this extra trick.

Ask yourself which task is the most challenging.

online business startup

Which one will take the most time to complete? Which will require the most creative energy or brainpower? Also, what is that one task you would rather not do before the day ends, when you’re already feeling drained?

Those questions will lead you to that one specific task you have to accomplish first. Once you’ve zeroed in on it, focus on that task completely until it’s done.

This takes advantage of your brain’s peak performance level.

small business ideas

Each day, when you are just getting started working on your online business startup, you are at your most creative and productive state. Your mind is sharpest at this point in time, and you are able to solve problems a lot more easily. Your mind is in the best condition to tackle difficult projects. Taking advantage of your heightened mental state, you can finish those challenging tasks with flying colours.

If you are interested in creating an online business startup but have no clue where to start, you should download my FREE EBOOK below to get a list of small business ideas that you can later try out.

time management

Time Management: You Just Don’t Do It All

Time Management: You Just Don’t Do It All

The age old question, as old as time itself (see what I did there?) How do I find time to do (yet) another task or tasks in my already ultra busy schedule?


I know, I get it, there are only so many hours in the day, or in the time that you have set aside for yourself, to build your business. So you really can’t do everything.

time management

If you do try to do everything, guess what happens..


you only finish the stuff that’s not really that important.


What do I mean? Well, for example, what’s more important – to read every niche news email you have subscribed to, in your inbox so you know what’s current in your business niche today? Or to use those hours to create or improve your product/service?

So how to plan your tasks? Or to start addressing your time management? issue?

How about this; what’s more important – respond to every message on your phone, as soon as it comes in, or write your sales campaign – be it a sales letter, email campaign, or online sales page?


When you manage your time, the goal isn’t to get everything done – it’s to get the important things done.

time management tips

So look at your daily to-do list (you do have one -right?) and prioritise the important tasks from the ‘everything’ tasks. Some examples of important tasks for your business could be; writing (or rewriting) your new book. Or recording a new training course. Or writing a new series of emails.

These tasks are important because they will help you make money – long term (all of those things are “do them once…get paid forever” kind of things)


So to help you focus on what you want to get done, I recommend that during your business hours of focussed effort, you turn the phone off, close your email window, tell your husband (wife, partner or significant other) you are going to work for 2 hours and do nothing but that one important thing you want to accomplish.

Only 2 hours I hear some of you cry; yes – 2 hours.

Let’s say you did that just 5 days a week, that’s 2 hours solid, without interruption.

In one week you would have your 10 hour home study course recorded.

The next week you would have 25 emails in your autoresponder campaign.

The next week you would have recorded 10 hours of your coaching program.

The next week you would write 25 articles and post them.

In just 30 days, you would have a 10 hour home study course to sell,  a 10-week coaching program, 25 emails and 25 articles.

How do I know this? Because I learnt it, and you can learn it too.

As many of you will know already, I have partnered with a very successful online entrepreneur to provide an excellent quality and low budget coaching course, you can take a look right here about Passive Income and apply the 2 hours time management I told you above…

Till next time!


buy a franchise

Why You Shouldn’t buy a Franchise?

Why You Shouldn’t buy a Franchise?

When looking to start your own home based business one very popular option is to look at investing in a franchise. There are a number of advantages with franchises; an established name, a sales territory, sales leads, advertising and marketing, to name but some of the major benefits.


Well, at least that’s how most franchises would tell you. But just stop a minute and think this business model through.

online business startup

Unless it’s a very unique and specialist franchise, what possibly can be an advantage in investing in the name of a known brand?  Just think about this; you are buying a business name that (hopefully) is recognised by your potential customers, but how uniques or well respected is that brand, is it significant enough to mean any good independent competitors can’t compete?


That’s especially true when you remember you don’t have an exclusive sales territory – what that means is that no other franchisee can promote in your area, but you still have every other competitor in your sale area too.


What about those leads, well that may have some value, but how good are those leads? Are you still expected to follow-up on enquiries or are they actual orders? What if you can’t afford the investment in the franchise?


Well many franchises can arrange financing to help you start your franchise business, sound great – but you still have to pay the loan back, assuming you meet their requirements for lending in the first place.


Assuming you are still considering a franchise, ask yourself why are you getting in to your own home based business, is it to become independent and be able to run your own business the way you want to, to make as much profit as you can and keep the majority for yourself?

buy a franchise

You can probably tell I don’t have a high regard for franchises, don’t get me wrong some (like McDonalds) are great franchise opportunities, but they come with almost cast iron guarantees of success, many franchises don’t.


No, starting your own business is tough enough, but immediately committing to paying a franchise fee, plus a percentage of turnover (or target turnover) and potentially any financing, even before you pay yourself! Doesn’t sound like a great way to start your own business in my view.


If you want to have another job and/or another boss, then a franchise will surely take you there. I don’t think that’s for you though, else you wouldn’t have read this far.

If you want to start small and don’t have enough budget to buy a franchise, check out Passive School.


Have a great weekend.

Avoid Eyestrain When Working on your Online Business Startup

When you’re working on your online business startup, you’ll often be in front of a computer screen. Then again, you can’t help it, since doing business online is the standard today. Whether you like it or not, you will have to spend time facing a screen.

However, this can be a problem, especially when you’re also facing a screen for nearly eight hours a day for your day job. Too much time glancing at a computer display can strain your eyes. Left unchecked, this can damage your vision in the long term.

Remember to take care of your eyes with these three simple techniques.

Look away from the screen every 20 minutes.

online business startup

A major cause of eyestrain is when your eyes focus on only the monitor – and nothing else – for a really long time. To give your vision some rest, make it a habit to look away from the computer every 20 minutes. Glance at something farther – say 20 feet away – for about 20 seconds. Afterwards, you may get back to work on screen.

Cover windows to reduce glare.

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Reflections of windows and walls can also hurt your eyes whilst working in front of a computer. They are distracting and would compete with the things your eyes want to focus on. To avoid this, shut the curtains or close the blinds. With less light reflecting off the glass of your monitor, you can eliminate glare.

Don’t forget to blink.

online business startup

When you’re concentrating on a task in front of a screen, chances are you would neglect blinking. Later on, you’d probably notice your eyes feeling dry. Which is why you should not forget to blink – it rehydrates the eyes. Dry eyes can hurt, so blink away to keep them moist.

Your eyes are very important assets, so it’s always wise to take good care of them. These simple steps can be a big help already. Your eyes will stay healthier, and your vision will stay clear for longer.


If you are interested in creating an online business startup but have no clue where to start, you should download my FREE EBOOK below to get a list of small business ideas that you can later try out.

How the Pomodoro Technique ‘Hacks’ your Brain to be More Productive

In our modern world, there are so many things that can distract you. Social media notifications, email, instant messages, sudden phone calls, you name it. Not to mention the more important things that you need to get done. The stuff that compete for your attention all at once can seriously steal away much productivity.

Thankfully, there is a nifty little brain hack that can help you out. It’s called the Pomodoro technique.

The Pomodoro technique forces you to deliberately focus on one task.

It’s always tempting to accomplish everything on your to-do list as fast as you can. Normally, you would resort to multitasking to get everything done. However, this would only distract your brain constantly, making you even less productive.

But the Pomodoro technique forces you to work on just one task for a given block of time. During that phase, it would be quite easy to push aside other tasks in favour of focusing on one.

UK home business workstation

It also helps you to avoid burnout.

The technique also includes regular breaks in between time blocks, helping you to avoid stressing your body and mind out too much. Also, anticipating these breaks is a great motivation to help you finish your tasks faster.

The breaks also run on scheduled times so that you don’t overstep the bounds. We all know how tempting it is to extend a break for ‘just another minute’.

UK online business ideas day job

The technique is as easy as five steps.

Just follow the infographic below, and you’ll be on your way to surprisingly scaled-up productivity levels!

productivity home business UK

Every 25 minute time block is called a pomodoro. It’s also recommended that after four pomodoros, take a longer break of 15 minutes. That way, your mind will be well-rested for the next sprints of focused work.


If you are interested in creating an online business startup but have no clue where to start, you should download my FREE EBOOK below to get a list of small business ideas that you can later try out.

work from home

Why work from home for someone else? When you could work for yourself?

Why work from home for someone else? When you could work for yourself?

Work for yourself, aka – your own home base business.


There’s a stack of home based business opportunities available. It’s very easy to find a work from home  business provided you know how….


1 – Start with yourself

Me after my 9-5 work…..

Okay, so you either have a lot of skills in a particular industry because you have worked in that industry a long time, or you have a hobby or pastime that you really enjoy and that you’re very good at. Or You know a lot about a subject simply because you have researched and learnt a lot about it. What subjects do you get excited about talking with your friends? What do people come to you for input or advice on? All these things will help to shape the ideas for your own home based business.


2 – Is there profit in any of my ideas?


So, take a look at that list of ideas; what on that list has the opportunity for you to start to build a business around? Don’t rule anything out at this stage, don’t prejudge or dismiss any opportunities that are the list, just because there’s already existing businesses doesn’t mean you can’t start one.


3 – How much will this cost me to start?


Some of your ideas may be cost prohibitive to start; perhaps some ideas require equipment you don’t yet have and would need to invest in. You certainly don’t want to take a loan out to start a home based business, always best to start small before investing in new capital equipment. Can you reuse any equipment in your house to avoid any expense? Maybe that ‘old’ cell phone, laptop, tool bench, kitchen? Think outside the box, be creative.


4 – Am I committed to work from home?

work at home mom

You should have a short list now of possible home based business ideas. Now’s the time to purge the list, but not too violently.


Before we strikethrough any idea, take a look at the ones that appeal the most to you, again don’t prejudge or disregard any both them yet. This is the question on you; ask yourself this question for each one on the list:


This idea – am I committed to making a successful business from this, will I do what it takes, will I put real effort in to making a success, will I be prepared to sacrifice time and exercise delayed gratification to become successful?


Okay, now that you have done that for each of the business ideas, strikethrough the ideas you wouldn’t be committed to see through.


And now what’s next?

work from home

Well I am going to make a drink, I’ll let you know what you should do with your shortlist of committed business ideas in my next article.


If you would like some coaching to get you started, I have partnered with a very successful online entrepreneur to provide an entry level coaching course, to start your own online business. You can take a look here


online marketing classroom coaching

60 Day Challenge using the Online Marketing Classroom Coaching and Tuition

60 Day Challenge using the Online Marketing Classroom Coaching and Tuition

Happy Sunday everyone,

We are now almost halfway, 28 days to be precise, into the 60 Day Challenge using the Online Marketing Classroom coaching and tuition.

the 60-day challenge

If this is your first view of the diary of Mind Your Own Business I recommend you go back over the earlier emails in this series to follow the progress thus far.


We now have our shop live on the shopify platform and our FB business page set up to start creating content, run ads and drive traffic.


You can see the latest progress here:


So what have we done in week 4?


Well, from the outside looking in, you won’t see very much (if any) change to the site or the Facebook page, that’s because we have set up the customer support portal, created an image for our Facebook ad using free image design software recommended by the Online Marketing Classroom course presenters.

online marketing classroom coaching

In addition we have searched and identified the best suppliers for our product niche and created the sales channels to our store!


The store and Facebook pages are live now and our next steps is to start to drive traffic to the store.


Now all that might sound complicated if you’ve never built a store before, but I can assure you the Online Marketing Classroom coaching is excellent and very easy to follow.


Next week is week 5 of the 60 Day Challenge course, we are going to start to set up and run ads and learn how to process the sales and to scale up as the volume of sales increases.


Remember if you want to learn more about the product support I’ve subscribed to, then click on the links below to watch a free webinar, alternatively visit the product home page for an overview of the programme itself.


Fee webinar here:


Home Page here:


For passiveschool:


eStore Shopify affiliate link:


If you’re working to a tight budget but would still like to get some coaching to get you started, I have partnered with a very successful online entrepreneur to provide an entry level coaching course, you can take a look here


Until next time, thanks for reading.


start a small business in the UK

8 Tests To Your Perfect Niche

8 Tests To Your Perfect Niche

Hello again,


Did you miss me? I missed you, that’s why I’m back in touch!


I left you hanging a bit last time, niche finding – remember?


As I said, yes, by all means, build your business around something you are passionate about, there’s a big advantage in building a business around your passion.

You already have a built in motivation to get up and at ‘em in the morning, because you love your subject matter.

perfect niche

Which is great, as I pointed out before, but how do you know if your passion is in a niche that has a demand ( we call it ‘a hungry crowd’)?


Well, here’s 8 tests you can do to research if your niche has sufficient demand to build a successful business.


1 – Is there enough other people as passionate about your subject (aka niche) as you are?

This is fairly easy to do, go to your favourite search engine and enter a few words and phrases (one at a time, obviously – lol), then filter using time and select ‘past year’ have a look at the search results and make a note of the number of search results come back for those words and phrases. You want millions of return search result volumes.


2 – Is there competition for your niche?

There’s a number of free keyword research tools that can tell you how much competition there is in a niche over a period of time.  Remember competition is good! You don’t want to have ‘High volumes of competition but any niche with medium competition means you have a good chance of making a viable business.


3 – Go deep!

Eh? WTF are you on about now? Go deep means to go more specialised in your niche, if you’re into video games, maybe go and research just PS4 games and products as a niche. If you like fishing, think about researching just sea fishing, fly fishing, I think you get the idea.


4 – Who’s talking about it?

You can check out forum search lists for the volumes and age of topics around your niche, the higher and more current the better.


5 – How many problems are there in your chosen niche and can you find better, unusual, new ways to help solve them?

8 steps to your perfect niche

6 – Can you make your own product (eventually) or will you only ever be able to sell other people’s products?

This is much more the case with physical products, but if you find a niche that has digital product opportunities, then there’s absolutely no reason why you can’t create and promote your own.


7 – Are you passionate about this niche (or sub-niche – remember going deep)?

It’s not enough to be interested in a niche if you want to be able to run a successful business in that niche, you have to be committed.

start a small business in the UK

8 – If you don’t know where to start – just start.

Take your passion, create a blog page, join forums, post and tweet about your subject, see what interaction there is, what kind of videos are available. Just this action alone will start to make you think more creatively about your possible profitable niche.


I hope you’ve found this of interest and that you’ll go forward in your search for a successful online business.

You can start here at Passive School.

content marketing online business UK

The Surprising Power of Monotasking

These days, technology is an essential part of any kind of work. Whether you work in an office, out in the field, or have your own online business startup, you would likely use a computer, tablet, or phone.

That isn’t to say technology is a bad thing. These modern tools are indeed helpful, but there is an unintended consequence – multitasking. We have developed this tendency to switch from doing one thing to another thing on a whim.

Multitasking tricks you into thinking you’re more productive.

In reality, it’s all in your mind. It’s an illusion. What really happens is this: switching from one task to another and back, over and over again. It does not accelerate your workflow, and neither does it give you more time.

If anything, multitasking is effective in stressing you out. You’re working on something, and suddenly your brain is flooded with distracting thoughts about your other small business ideas. You then switch to another task, but the thought of the other task being incomplete still bothers you. You’d then switch back to the previous task, and so on. It then becomes a vicious cycle of mental stress.

online business startup

It makes you accomplish less.

Yes, it does make you feel you are doing more because you take on more tasks at once. But at the end of the day, many of those tasks remain unfinished. More so because of the mental stress. Therefore, you weren’t really productive. You just started off a lot of tasks without completing them. Your small business ideas just went to waste.

small business ideas

Instead, try monotasking.

The human brain is designed to focus on one task at a time. Because of that, we all perform best when we do exactly that. When your mind is putting all its attention on completing just one thing, there is less stress. There are fewer distracting thoughts. Your mind, being more relaxed and determined, will allow you to complete the task faster than when you multitask.

Try it yourself; you’ll end up ticking off more items from your daily to-do list this way.

UK online business ideas day job

If you are interested in creating an online business startup but have no clue where to start, you should download my FREE EBOOK below to get a list of small business ideas that you can later try out.