Have you got SOS? Well chances are if you are in the throes of starting your own home-based business, especially if it’s an online based business, you will have fallen prone to SOS.
You’ll know the symptoms; you search for something relating to your niche
if you’re asking yourself “what’s a niche” – we need to talk, so get in contact with me!
Right there near the top of page 1 of the results is “This Game Changer will push your business in to overdrive” or some other exciting headline.
So before you know it, you’ve clicked the link, started reading the sales page, scrolling down while the sales video is playing – now come on, we’ve all done it!
And there is it is your special offer – only whilst you are visiting this site today, get your hands on the Silver Bullet Widget to riches all for just $27 !!!!!!
OMG you say to yourself, this is IT, this will change my world overnight – and you hit pay.
If you didn’t know already, those are the symptoms of SOS, the Shiny Object Syndrome.
Don’t worry it’s not your fault, even now I still have to catch myself following that exact same route, the difference now is, I am not so green as I am cabbage looking (do I really look like a cabbage?)
I’m wise to this and I’m aware of what my brain is trying to lead me in to. It’s certainly not as bad as some addiction like alcohol or drugs, but the sensations are very similar, you get really highly excited, then you come down real quick.
Then before you know it you’re subconsciously chasing the next shiny object, which you’ll justify the investment by convincing yourself it’ll turn your business around.
Well time for some cold hard truth – you can invest in EVERY tool out there, but the biggest thing holding your business back from success will NOT be having the latest tools, it will be …… (drum roll please)……………
TAH – DAH!
But before you sink into the chair and start wishing you’d never tried to become financially free, I have the antidote……
Oh look.. is that the time, sorry I have to go, but I promise I’ll tell you how to save yourself from SOS and STILL build your business, look out for my next article.
Until next time then……….